Fairness across


Emerald and SDGs
An Emerald mission in support of the UN Sustainable Development Goals

Nowadays, in high-income countries such as the UK, France, and Spain, it is generally accepted that young people will be worse off in terms of wealth, job opportunities, and quality of life than their parents (Resolution Foundation, Intergenerational Commission Report, 2018), thus reversing the common expectations of generation-on-generation progress due to sustained economic growth and prosperity. Although intergenerational inequality has been building for some time, it has only recently gained traction with an ageing population driving financial pressures on younger generations, declining natural capital, and the rise of mental health issues among recent generations.

In her key editorial blog, Wendy Purcell, Goal Advisor for the Fairer Society, makes a call to action: start working now on building a Fairer Society for all our generations.

This mission showcases a selection of blog posts and videos highlighting intergenerational inequalities and suggesting ways to re-establish the balance for a more equitable landscape across generations. How can intergenerational fairness be achieved? Are "Baby Boomers" "stealing" the future of "Millennials" or is this merely a news headline myth masking the benefits of living and working together to create a fair and more inclusive society now and across all generations?

On this page


If you’d like to contribute to the discussion, or have research relating to fairness across generations, we’d love to hear from you, so please get in touch with us.

This mission is aligned with our Fairer society goal

Section 1

Free access to our articles, author videos, blogs & podcasts


Our publications have content on all aspects relating to fairness across generations that we’d like to share with you.


To find out more about what our authors have to say regarding all aspects relating to fairness across generations, watch our latest videos.

Sustainable design in the tech sector - our moral responsibility to future generations

Dr Tomayess Issa (Curtin University, Australia) issues an urgent call to action for designers and HCI (human-computer interaction) experts.

She introduces the concepts of sustainable development and green IT, and outlines a new 7-step process for sustainable design.


Read our latest blogs to find out more about what our authors have to say regarding all aspects relating to fairness across generations.

We do not shape our lives as isolated individuals, but embedded in intergenerational relations

Doris Bühler-Niederberger photo

While more than half of the world's children grow up in Asia, there are many differences and inequalities in the conditions of growing up in Asia’s various countries, regions and among social groups.

Read Doris Bühler-Niederberger's blog

The Emerald Handbook of Childhood and Youth in Asian Societies: Generations Between Local and Global Dynamics (due to publish end of 2022, Open Access) 


To find out more about what our authors have to say regarding all aspects relating to fairness across generations, listen to our podcasts.

Locked-out: Generational inequalities of housing tenure & housing type

Graham Squires and Braam Lowies discuss the essential question: How do government policy, economic factors and market forces impact different generations on whether they rent or buy?

Find out more and read the transcript

Space, place, and an ageing society podcast

In this episode, Sophie Yarker and Charles Musselwhite discuss older people's relationship to space and place.

Find out more and read the transcript

section 2

Different routes to publication

If you would like to contribute to the discussion, take a look at our different routes to publication and contact us to get involved.

Recent books

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Special issues

See our recently published special issues on this topic.

section 3

Additional information


Promoting young professionals' wellbeing in the workplace

New study reveals the prevalence of work-related stress in young adults and recommends employers to support and promote emotional wellbeing at work.

Article: Rebuilding the workplace to promote young workers’ mental health
International Journal of Workplace Health Management

Find out more in this infographic

What's in the infographic

Promoting young professionals' wellbeing in the workplace

Work-related stress and associated mental health challenges are serious occupational health concerns, which have worsened during the COVID-19 pandemic.

People most affected by it are:

  • Young/early career professionals
  • Women
  • Underprivileged
  • Those with existing mental health issues

Common workplace stressors include:

  • Role ambiguity
  • Lack of autonomy
  • Lack of support
  • Long working hours
  • Loneliness
  • Excessive workload

How can the emotional wellbeing of employees in the workplace be improved?

Voluntary, anonymised online survey

  • 199 respondents
  • 200 UK-based organisations

Age was the most significant indicator of mental health difficulties in the workplace

People aged 16-29 reported:

  • More work-related stressors affecting their mental health
  • Their mental health difficulties could affect work performance
  • Physical illness in lieu of mental health difficulties for absence from work as they felt this was more acceptable
  • They had witnessed colleagues being fired/demoted due to mental health difficulties

To improve mental health in the workplace, focus should be on:

  • Adopting organisation-wide mental wellbeing programmes—wellbeing is everyone's responsibility
  • Providing targeted and proactive support for vulnerable groups
  • Fostering spaces for positive social interactions and experiential learning (e.g. mentoring)
  • Encouraging flexible hours, taking control of one’s diary, having role clarity, and feeling valued
  • Developing coping strategies and resilience mechanisms across the workforce
  • Further research on therapeutic mechanisms in the workplace

Effective support strategies to promote wellbeing in the workplace are crucial, particularly for early career professionals.

Rebuilding the workplace to promote young workers’ mental health
International Journal of Social Economics
Parry et al. (2022) DOI: 10.1108/IJWHM-10-2021-0188

Policy brief

Marketing retirement housing as aspirational and not a sign of crisis

Louise Drew, Partner & Head of Building Communities, Shakespeare Martineau, Stratford-upon-Avon, UK

We conducted consumer research with more than 2,000 adults and more than 100 representatives from retirement housing providers from across the UK to identify the ‘perception gap’ and gathered high-profile representatives from across the retirement housing sector to discuss the data.

Find out more

Talk to us about your work

We really welcome insights not only from researchers but practitioners too about their work.

If you would like to contribute to the discussion, or you are working on research in areas related to fairness across generations, please let us know by filling in this form.

  • Current Your details
  • Area(s) of interest
  • Consent

Mission-led research – our goals

Our core area of focus is interdisciplinary research aligned with the UN SDGs, with these key goals in mind, all of which are about creating real world impact, at a time when it's needed most.

Fairer society

We are passionate about working with researchers globally to deliver a fairer, more inclusive society. This perhaps has never been more important in today’s divided world...



Healthier lives

We understand the value of a world that recognises and protects the most vulnerable and acknowledges the importance of a healthy mind as well as a healthy body...



Responsible management

We aim to champion researchers, practitioners, policymakers and organisations who share our goals of a more ethical, responsible and sustainable way of working...



Quality education for all

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Sustainable structures and infrastructures

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