International Sources for Advertising and Marketing History

Call for papers for: Journal of Historical Research in Marketing

Special Issue on ‘International Sources for Advertising and Marketing History’

The Journal of Historical Research in Marketing invites submissions for a special issue focused on ‘International Sources for Advertising and Marketing History’. Anyone embarking upon advertising and marketing history research in addition to a literature search will seek out primary sources. However, locating such primary sources can be challenging. Many government archives, such as Library and Archives Canada, contain a wealth of material relating to advertising and marketing history which is underutilised because researchers are mostly unaware of the collections.  Similarly the digitisation of historic newspapers around the world is making available an ever increasing wealth of advertising and marketing content which is underutilised by historians.  Other online digitised primary sources such as those available through family history websites can be utilised by historians.

For this special issue of JHRM, specific topics might include:

  • Specialist advertising and marketing history archives,
  • Corporate archives,
  • Business archives,
  • Government archives,
  • University archives,
  • Large digitised collections such as one at the Smithsonian: https://library.si.edu/collections,
  • Digitised historic newspapers,
  • Transnational web portals such as www.europeana.eu,
  • Family history websites.


Submissions for this special issue will be open from 1 August 2021 until 30 September 2021 with an expected publication as part of the 2022 volume of the journal.  If you are unsure of the suitability of your topic or have questions regarding a submission, please contact the special issue guest editors Richard Hawkins, [email protected] and Leighann Neilson, [email protected].

How to submit to the Journal of Historical Research in Marketing

Submissions for this special issue of JHRM should be made using ScholarOne Manuscripts, the online submission and peer review system. Registration and access is available on the journal's ScholarOne site: http://mc.manuscriptcentral.com/jhrm. Please select this special issue from the drop down menu as part of the submission process. Full information and guidance on using ScholarOne Manuscripts is available at the Emerald ScholarOne Manuscripts Support Centre: http://msc.emeraldinsight.com/.