EmeraldInsight

Marketing

eJournals collection


One of the largest peer-reviewed collections in the world featuring globally recognized authors and advancing into new areas with titles such as Journal of Social Marketing, Journal of Historical Research in Marketing and Journal of Islamic Marketing.

Collection downloads grew by nearly 20 per cent in 2014 and the portfolio is hugely popular with readers. It registers almost four million article downloads each year, with approximately one article downloaded every seven seconds.

The Marketing portfolio includes key titles indexed by Thomson Reuters (ISI) including the European Journal of Marketing. This is rated A* in the Australian ABDC journal ranking, placing it in the leading cadre of journals globally, and 3 in the UK ABS ranking.

The number of articles in this collection is planned to grow by 10 per cent year-on-year in 2015 and 2016, and in 2015 we added the IMP Journal, the official journal of the Industrial Marketing and Purchasing Group (IMP), a key international body in B2B marketing.

Journals

Search in this collection:

Product information

Image: Subject Zone.

Dr. Christian Grönroos.

One of Emerald's most esteemed and popular authors, Dr. Christian Grönroos, is Professor of Service and Relationship Marketing at Hanken School of Economics in Finland. His latest article appears in the Journal of Business & Industrial Marketing.

Further information

Please contact us if you would like more information about Emerald's Marketing eJournal Collection.