Crowd Sourcing, Open Innovation, and Co-Creation: New imperatives for enhancing quality of business processes
Call for papers for: The TQM Journal
Special Issue - Crowd Sourcing, Open Innovation, and Co-Creation: New Imperatives for enhancing Quality of Business Processes
Dr. Gurmeet Singh, Head and Professor, University of South Pacific, Fiji, [email protected]
Dr. Loveleen Gaur, Professor, Amity International Business School, Amity University, India, [email protected]
Organizations are gradually moving away from traditional work models; they are becoming a lot bolder and more inclusive in their approaches to innovation (Wazoku, 2017). Web 2.0 has considerably increased the possibilities of user involvement in the production process and, thereby, has given rise to new forms of co-creation (open innovation with customers) (Rayna et al. 2015). Although these concepts are complementary, they reflect different applications of innovation and idea management.
Open innovation means creating and innovating with external stakeholders: customers, suppliers, partners, and the wider community. Open innovation initiatives can take a variety of forms, such as Crowdsourcing, Co-Creation Toolkits, or Netnography (Bartl, et al. 2010). Companies are increasingly seeking to work and source knowledge beyond their boundaries (Piller and Ihl, 2010). Open innovation is an inclusive, social way of solving complex issues and improving processes. These new imperatives are essential in today's era and can hugely contribute to enhancing the quality of business processes.
Most businesses realize how important it is to reach customers and other stakeholders if they expect long-term success. Crowdsourcing is an effective means for enterprises to launch open innovation (Liu, et al., 2018). Crowdsourcing taps into the global world of ideas, helping companies work through a rapid design process (Lampel, ,2012). While open innovation suggests active collaboration between different organizations and the sharing of intellectual property, co-creation relates more specifically to the relationship between an organisation and a defined group of its stakeholders, usually its customers. While crowdsourcing is people creating a great idea for you, co-creation is about people working with you to make a good idea even better. Co-creation is also a way of enhancing customer engagement by directly involving them in the company's value creation and product development processes. In "The Theory of Crowd Capital," John Prpic and Prashant Shukla from the Simon Fraser University in Vancouver present an exciting model of leveraging the crowd in organizations( Prpic, J., & Shukla 2013). The terms Crowd Sourcing, Open Innovation, and Co-Creation have immense potential and are still not be very widely harnessed in various business sectors. The potential of these imperatives is vast and various stakeholders (customers, suppliers, partners) look forward to new implications of these in terms of the research paper in various sectors.
Crowd Sourcing, Open Innovation, and Co-Creation are the latest areas businesses are focusing upon and are also evolving areas and are less researched. Research in these areas could benefit researchers, practitioners, and university lecturers. For researchers, the subject of this special issue of the journal provides an excellent opportunity to think and generate new theories, solutions for the enhancement of process innovation by making use of new collaborative tools and techniques of quality management. For practitioners, this issue will provide the opportunity to know how these latest concepts can be implemented in different business sectors and how Crowd Sourcing, Open Innovation, and Co-Creation can help organizations to attain success by collaborating with various stakeholders. For university lecturers, this issue will provide more evidence on the application of the integrated concepts via case studies as well as development in theory.
TENTATIVE LIST OF TOPICS
These New imperatives are imperative in today's era and can hugely contribute to enhancing the quality of business processes. The potential topics for the special issue include (but are not limited to):
• Open Innovation Paradigm
• Internal Vs. External Innovation
• From Closed to Open Innovations
• Open Innovation Case Studies
• Crowd Sourcing
• Creating new products from community ideas
• Diverse Types of Collaboration
• Openness in Business Domains
• Critical Success Factor of Open Innovation, Crowd Sourcing, Co-Creation
• Co-Creation for enhancing customer engagement
• Social Media Platforms for Open Innovation, Crowd Sourcing, and Co-Creation
• Open Innovation and Total Quality Management
• Crowd Sourcing and TQM
• Co-Creation and TQM
• Global Case Studies on Open Innovation, Crowd Sourcing, and Co-Creation
All types of papers – including conceptual articles, literature reviews, case studies, longitudinal and cross-sectional empirical research intended to unravel open innovation, crowdsourcing, and co-creation through valuable practice-oriented evidence – are welcome in this special issue.
MANUSCRIPT SUBMISSION AND REVIEW PROCESS
In preparing manuscripts, authors are expected to follow the TQM author guidelines that can be found here. All submissions to be made via the TQM Journal ScholarOne manuscript submission portal: https://mc.manuscriptcentral.com/tqm. Special Issue submission folder on Scholarone will not be open to submissions until 1st March 2021.
All papers should be submitted in English. Non-native English speakers are urged to have their manuscript proofread before submission. All submissions will be screened by the guest editors, and if they fit the topics and have sufficient quality, they will be sent out to a team of reviewers to undergo the usual double-blind peer-review process. The deadline for submission is 31 July 2021.
KEYWORDS: Open Innovation, Crowdsourcing, Co-Creation
F. Piller and C. Ihl, "Open Innovation with Customers," (Raleigh, NC / New York: Lulu.com, 2010).
Lampel, J., jha, P. P., & bhalla, a. (2012). How design competitions are changing innovation. Academy of management perspectives, 26(2), 71–85.
Prpić, J., & shukla, p. (2013). The theory of crowd capital. Proceedings of the hawaii international conference on systems sciences #46
Thierry Rayna; Ludmila Striukova (2015), Open innovation 2.0: is co-creation the ultimate challenge?, International Journal of Technology Management (IJTM), Vol. 69, No. 1, 2015
Qian Liu, Xin Zhao, Baowen Sun , Value co-creation mechanisms of enterprises and users under crowdsource-based open innovation, International Journal of Crowd Science, ISSN: 2398-7294, Publication date: 5 March 2018