This page is older archived content from an older version of the Emerald Publishing website.

As such, it may not display exactly as originally intended.

Medical Tourism: Strategies for Quality Patient/Guest Experiences

Special issue call for papers from Journal of Hospitality and Tourism Insights

Guest Editors
Frederick J. DeMicco, PhD, R.D.
Department of Hospitality Business Management
University of Delaware USA

Deniz Kucukusta, PhD, CHE
School of Hotel and Tourism Management
The Hong Kong Polytechnic University

Simon Hudson, Ph.D.
Tourism Management
The University of South Carolina

Co-Founding Editors-in-Chief

Fevzi Okumus, University of Central Florida, USA, [email protected]
Mathilda van Niekerk, University of Central Florida, USA, [email protected]


The purpose of this special issue is to communicate the latest developments and research findings that have impact for medical tourism and travel professionals and travelers globally. The special issue will communicate the latest research findings to leaders, managers, professionals, researchers, educators and policy makers to shape the work they do in an applied and impactful way.  The Journal is multi-disciplinary and will select and publish papers on issues relevant to healthcare and wellness providers, hospitality and travel services, operators, researchers, educators, healthcare, leaders, policy makers in the medical tourism field, medical travel agencies, insurance company providers, physicians and traveling RN’s and other professionals that provide research results that have impact and importance to their job.  The special issue will look at both inbound and outbound medical tourists seeking quality healthcare where ever they decide to travel to in the world.

What disciplines or sub-disciplines will be covered?

Medical professionals, public policy makers, insurance and risk management, hotel and hospitality operators and owners, transportation sciences (airlines), financial management, accounting, economists, marketing, health and wellness spa operators and owners, and travel sciences, travel company owners, medical concierges and patient care advocates. The special Issue will be global in scope, since many of the medical travel and tourism destinations are international including; Asia, Europe, South America, the United States and South Africa. 

Rationale for this Special Issue of H2H ©
The field of medical travel and medical tourism is growing around the world (see Cetron, DeMicco & Davies, Hospitality 2015) and there is a high need for quality refereed research specific to this discipline. Solid research studies are needed by professionals to shape public policy related to healthcare and by professionals who serve the medical travelers to deliver high quality services patients and guests of medical travel facilities.

A Special Issue on “Bridging Hotels and Healthcare: H2H ©: Wellness & and Spa Management”
Entrepreneurs from Hotel and Healthcare industries are joining force to create a mixed-use concept known as Hotel-to-Healthcare © (H2H ©). In addition, the hospitality to healthcare creates new and innovative dimensions for entrepreneurs to fulfill the unmet needs of certain patients and their families in a hygienic, complimentary, and friendly environment that provides quality accommodations, upscale treatments, and up-to-the-minute wellness centers for recovery, all in a pleasing setting at many destinations around the world. The goal of this Special Issue is to explore the future of bringing Hotels to Healthcare and the opportunities this business model present for all players involved.

Academic researchers, hospitality and healthcare practitioners, and policy-makers are invited to contribute scholarly, technical, or managerial papers that are related to the theme. Both conceptual and empirical papers are welcomed.  Potential papers can include but are not limited to the following areas:
o    Best practices of H2H wellness
o    Medical travel and tourism:  Inbound and Outbound medical travelers
o    Innovative design and construction of H2H facilities for delivering quality processes for patient/guests
o    Strategic management in H2H
o    H2H/wellness/spa operations and management
o    Trends for hotels for healthcare
o    Entrepreneurship in H2H, wellness and spa management
o    Technology trends related to H2H/Wellness Management
o    Legal issues facing the H2H/Wellness/spa industry
o    Project financing in the H2H/Wellness/spa industry
o    Career opportunities of H2H/Wellness/spa management
o    Topics related to marketing to medical consumers and traveler
o    Role of tourists and visitors in medical tourism and wellness service experience for innovation
o    IT-enabled innovation of the medical tourist/patient H2H © service experience
o    Employees’ involvement in the H2H © service experience innovation
o    R&D practices, techniques and tools for service experience innovation
o    Key capabilities for managing the H2H © service experience and innovation
o    Approaches and methods for research on innovation in the H2H © service experience
o    Patient/Guest Experience innovation impacts upon H2H and medical tourists’ satisfaction and behaviours
o    Innovation on the H2H © service experience and emotional design
o    H2H Medical Tourism and wellness innovation and value co-creation processes
o    Performance indicators for successful Medical Tourism and H2H © innovation

General Information for Prospective Authors
Submitted papers should not have been previously published nor be currently under consideration for publication elsewhere.  We are open to receiving research that represents different methods and styles. These include but are not limited to new frameworks using multidisciplinary and interdisciplinary explanations. We also are interested in research that is based on compelling case studies of single or multiple destinations and organizations. For more details and manuscript guidelines, please visit the official website at:…

Submission Procedure
Prospective authors are encouraged to contact the special issue editors regarding potential topics of interest or any questions/suggestions regarding the special issue. Abstracts (up to 750 words) can be submitted directly to the guest editors via email ([email protected]) by January 2018. Abstracts must be concise and to the point, with appropriate references. Full papers must be submitted by 30 May 2018 through ScholarOne Manuscripts, the online submission and peer review system. Please select the correct issue to submit to: Medical Tourism and Wellness. Registration and access is available at: Author guidelines for JHTI can be found at:

Review Process

Each paper submitted to this special issue will be subject to the following review procedures:
1.    It will be reviewed by the guest editors for general suitability for this special issue.
2.    If it is judged suitable, three reviewers will be selected for a rigorous double-blind review process.
3.    Based on the recommendation of the reviewers, the guest editors and the Editor-in-Chief will decide whether the particular paper should be accepted as it is, revised and re-submitted, or rejected.

Abstracts Submissions: 14 February 2018 (Email to [email protected])
Abstract Decisions: 15 March 2018
FULL Paper Submissions: 30 May 2018
Revisions and Decisions: December 2018      
Publication: January 2019