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Integral Aspect on Sharing Economy: the Interactions of People, Technologies, and Organisations


Special issue call for papers from Information Technology & People

Special issue editors:

William Yu Chung Wang, Department of Management Systems, University of Waikato, New Zealand, email: william.wang@waikato.ac.nz

Yichuan Wang, Newcastle University Business School, Newcastle University, United Kingdom, email: yi-chuan.wang@newcastle.ac.uk

Since sharing economy is highlighted by Time Magazine as one of the 10 ideas that will change the world (Walsh, 2011), there is an increasing attention from academics and practitioners to place on the assessment of the full-range of sharing economy applications and their impacts on society. Sharing economy is intrinsically rooted in the concept of pseudo-sharing and the evolution of information technology (IT). Belk (2014) defines pseudo-sharing as a “phenomenon whereby commodity exchange and potential exploitation of consumer co-creators present themselves in the guise of sharing” (p. 7). Advocates of sharing economy does not only argue that its rapid growth has reinvented business activities and relationship between sellers and customers, but also the disruptive innovation business models associated with have created tremendous economic and societal benefits.

For instance, Airbnb, a leading accommodation-sharing platform, has over three million listings on their platform, and their hosts are accommodating over 150 million guests worldwide. Airbnb has changed travellers’ consumption patterns, with recent estimates showing that an additional 1% increase in Airbnb listings results in a 0.05% decrease in total revenues in Texas hotel market (Zervas et al., 2014). In addition, Uber, a ridesharing platform, operates in more than 50 counties and 250 cities across the globe and its gross bookings double in 2016 to $20 billion. A recent study done by Greenwood & Wattal (2017) suggests that Uber is able to reduce the rate of alcohol related crashes in an area. As a whole, the five key sharing economy sectors – travel, car sharing, finance, staffing, and music and video streaming – have the potential to revolutionize the face of the industrial landscape with the explosive growth in global revenues, from $15 billion in 2015 to roughly $335 billion in 2025 (PwC, 2015).

While recognizing the potentials of the sharing economy, firms and entrepreneurs are still encountering many social, technological, managerial, privacy and security challenges as they enter sharing domain (Slee, 2015). Whilst some interesting prior studies that investigate users’ sharing behavior in the IT platforms have been already presented and published (Dong, Hung, & Cheng, 2016), to our knowledge there is less discussion on the integral aspects of IT, people and organisation to explain the phenomenon of sharing economy. From a people perspective, for example, challenges exist regarding how to engage users and service providers using a new commercial sharing platform, and optimize their benefits accruing from the adoption of particular commercial sharing platform (Lamberton & Rose, 2012) since there are commercial benefits and possible trading value involved with in addition to the previous sharing literature. From an IT perspective, little is known about what new design features in terms of website interface and security required for sharing economy to fulfil its promise (Bae et al., 2016; Fagerstrøm et al., 2017). Moreover, we found organisation perspective on sharing economy are noticeably absent from the existing literature. There is a paucity of research in discussing how organisations or industries can benefit from the sharing practices (Habibi et al., 2017). It is also unclear what essential strategies, resources and capabilities that organisations should acquire to succeed in maximizing the value of sharing economy. Accordingly, the objective of the special issue is to refine our understanding of how IT as a tool affects sharing economy and how people (e.g., service providers and consumers) and organisations (e.g., business suppliers, platform providers, and regulatory institutions) can be influenced by the sharing economy.

This special issue will highlight the roles interplayed by IT, people and organisations in the context of sharing economy. We welcome conceptual, analytical and empirical contributions in this area that may focus on topics including, but not limited to, the following:

  • Development of new applications, artifacts and services supported by the concept of sharing economy
  • Implementing the IT design process and principles to develop new forms of business models fostered by sharing economy
  • Examining how can design features of sharing economy be applied/transformed to existing e-commerce platforms?
  • Leveraging big data analytics techniques for suppressing sharing economy markets?
  • Privacy and security issues from the IT design aspects in the sharing economy
  • The adoption of IT platforms for sharing economy in emerging markets (e.g., Brazil, India, China, and Russia)
  • Understanding how to design and diffuse IT platforms of sharing economy to effectively tap into local demand in advanced and emerging markets
  • Developing consumer journeys in sharing economy markets
  • Examining the social and psychological factors that influence user participation in IT platforms for sharing economy
  • Exploring ways to stimulate service providers’ intention to share their goods in commercial sharing platform
  • Understanding how sharing economy impacts on people’s life (e.g. improve psychological and social well-being and economic conditions)?
  • How does business value can be co-created with stakeholders in the sharing economy?
  • Discovering essential strategies, resources and capabilities that enable organisations to compete in the sharing economy
  • Case study of individual and organisation in the sharing economy
  • The implementation of sharing economy in the context of business-to-business (B2B)
  • The impact of trust on behavioral intention in the sharing economy
  • Cultural, legal and multinational issues in the sharing economy processes and IT platform

Timeline for the special issue:

Deadline for papers:  Oct 1st 2018
Reviews returned: Jan 1st 2019
Revised papers submitted: March 1st 2019
Final papers due: May 1st 2019
Special issue published: August 1st 2019

Submission instructions

Please submit your manuscript via our review website: http://mc.manuscriptcentral.com/itp

References

  • Bae, S. J., Lee, H., Suh, E. K., & Suh, K. S. (2016). Shared Experience in Pretrip and Experience Sharing in Posttrip: A Survey of Airbnb Users. Information & Management. https://doi.org/10.1016/j.im.2016.12.008
  • Barnes, S. J., & Mattsson, J. (2017). Understanding collaborative consumption: Test of a theoretical model. Technological Forecasting and Social Change, 118, 281-292.
  • Belk, R. (2014). You are what you can access: Sharing and collaborative consumption online. Journal of Business Research, 67(8), 1595-1600.
  • Dong, T.P., Hung, C. L., and Cheng, N. C., (2016). Enhancing knowledge sharing intention through the satisfactory context of continual service of knowledge management systems, Information Technology & People, 29(4), 807-829.
  • Fagerstrøm, A., Pawar, S., Sigurdsson, V., Foxall, G. R., & Yani-de-Soriano, M. (2017). That personal profile image might jeopardize your rental opportunity! On the relative impact of the seller's facial expressions upon buying behavior on Airbnb™. Computers in Human Behavior, 72, 123-131.
  • Greenwood, B. N., & Wattal, S. (2017). Show Me the Way to Go Home: An Empirical Investigation of Ride-Sharing and Alcohol Related Motor Vehicle Fatalities, MIS Quarterly, 41(1), 163-187.
  • Habibi, M. R., Davidson, A., & Laroche, M. (2017). What managers should know about the sharing economy. Business Horizons, 60(1), 113-121.
  • Lamberton, C. P., & Rose, R. L. (2012). When is ours better than mine? A framework for understanding and altering participation in commercial sharing systems. Journal of Marketing, 76(4), 109-125.
  • PwC. (2015), The sharing economy, PricewaterhouseCoopers LLP, Available at: http://www.pwc.com/us/en/technology/publications/assets/pwc-consumer-intelligence-series-the-sharing-economy.pdf
  • Slee, Tom (2015), What’s Yours is Mine: Against the Sharing Economy, New York: OR Books.
  • Walsh B. 2011. Today’s smart choice: Don’t own. Share. March 17, 2011. Available at www.time.com/time/specials/packages/article/0,28804,2059521_2059717_2059710,00.html.
  • Zervas, G., Proserpio, D., & Byers, J. W. (2014). The rise of the sharing economy: Estimating the impact of Airbnb on the hotel industry. Journal of Marketing Research. https://doi.org/10.1509/jmr.15.0204