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Awards for Excellence - 2013

Outstanding Author Contributions - Marketing


Book series index



Advances in Business Marketing and Purchasing

Analyzing the B2B Brand Value Chain
Mark S. Glynn
Book volume 18

How Price Consulting is Coming of Age
Hermann Simon
Book volume 19

Research in Consumer Behavior

World's Largest Metaphor Hits Iceberg: Travelling in Trope on Titanic
Stephen Brown
Book volume 14

Review of Marketing Research

An Exploration of Networks in Value Cocreation: A Service-Ecosystems View
Melissa Archpru Akaka, Stephen L. Vargo, Robert F. Lusch
Book volume 9

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