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Awards for Excellence - 2012

Outstanding Author Contributions - Marketing


Book series index



Advances in Business Marketing and Purchasing

Managing Industrialization: A Resource Interaction Perspective
Tommy Tsung Ying Shih
Book volume 17

Advances in International Marketing

Using Formative Measures in International Marketing Models: A Cautionary Tale Using Consumer Animosity as an Example
Adamantios Diamantopoulos and Petra Riefler
Book volume 22

Research in Consumer Behavior

The Nouveaux Pauvres of Liquid Modernity
Sofia Ulver-Sneistrup and Jacob Ostberg
Book volume 13

Review of Marketing Research

Looking through the Marketing Lens: My Journey so Far
V. Kumar
Book volume 8

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