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Awards for Excellence - 2013

Outstanding Papers


Award journal index



Journal of Consumer Marketing

Winner

Volume 1 number 29
Liminality and consumption in the aftermath of a natural disaster
Pamela A. Kennett-Hensel, Julie Z. Sneath, Russell Lacey

Highly commended

Volume 3 number 29
Dispelling the collective myth of Chinese consumers: a new generation of brand-conscious individualists
Lilly Ye, Mousumi Bose, Lou Pelton

Volume 3 number 29
Decomposition of cross-country differences in consumer attitudes toward marketing
Geng Cui, Hon-Kwong Lui, Tsang-Sing Chan, Annamma Joy

Volume 5 number 29
Examining world market segmentation and brand positioning strategies
Salah S. Hassan, Stephen Craft