Volume 27 number 2
Money, money, money – how do attitudes toward money impact vanity and materialism? – the case of young Chinese consumers
Srinivas Durvasula and Steven Lysonski
Volume 27 number 3
Product attachment and satisfaction: understanding consumers’ post-purchase behavior
Ruth Mugge, Hendrik N.J. Schifferstein and Jan P.L. Schoormans
Volume 27 number 4
Green consumer behavior: determinants of curtailment and eco-innovation adoption
Johan Jansson, Agneta Marell and Annika Nordlund
Volume 27 number 5
Decoding consumer perceptions of premium products with rule-developing experimentation
Alex Gofman, Howard R. Moskowitz, Marco Bevolo and Tönis Mets