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Awards for Excellence - 2010

Outstanding Papers - Marketing


Award journal index



Asia Pacific Journal of Marketing and Logistics

Winner

Volume 21 number 1
Cross-national invariance of the effect of personal collectivistic orientation on brand loyalty and equity: The United States versus South Korean consumers
Boonghee Yoo


Corporate Communications

Winner

Volume 14 number 2
New tensions and challenges in integrated communications
Lars Thøger Christensen, A. Fuat Fırat and Joep Cornelissen

Highly commended

Volume 14 number 4
Advertising corporate social responsibility initiatives to communicate corporate image: Inhibiting scepticism to enhance persuasion
Alan Pomering and Lester W. Johnson

Volume 14 number 4
Corporate identity manifested through historical references
Anna Blombäck and Olof Brunninge

Volume 14 number 1
Prescribing versus describing: testing image restoration strategies in a crisis situation
Frank Dardis and Michel M. Haigh

Outstanding reviewer

Dr Laura Illia


European Journal of Marketing

Winner

Volume 43 number 3 and 4
Marketing logics for competitive advantage?
Karin Tollin and Richard Jones

Highly commended

Volume 43 number 11 and 12
Cross-national segmentation: An application to the NAFTA airline passenger market
Edward R. Bruning, Michael Y. Hu and Wei (Andrew) Hao


International Journal of Bank Marketing

Winner

Volume 27 number 6
Babbling before banking? Online communities and pre-purchase information seeking
Sven C. Berger and Christian M. Messerschmidt

Highly commended

Volume 27 number 1
Empirical analysis of internet banking adoption in Poland
Michal Polasik and Tomasz Piotr Wisniewski

Volume 27 number 2
Attitudes and behaviour in everyday finance: evidence from Switzerland
Brigitte Fünfgeld and Mei Wang

Outstanding reviewers

Dr Ian Lings
Professor Mark Speece


International Journal of Pharmaceutical and Healthcare Marketing

Winner

Volume 3 number 3
Are HMO physicians more price sensitive in prescribing brand-name drugs?
Jennifer L. Rice

Highly commended

Volume 3 number 3
The need for a social marketing perspective of consumer-driven health care
Kimball P. Marshall, Michaeline Skiba and David P. Paul, III

Volume 3 number 4
How fairness garners loyalty in the pharmaceutical supply chain: Role of trust in the wholesaler-pharmacy relationship
Thani Jambulingam, Ravi Kathuria and John R. Nevin

Outstanding reviewer

Dr Julie Sneath


International Journal of Retail & Distribution Management

Winner

Volume 37 number 1
Are lifestyle centres unique? Consumers' perceptions across locations
Ruoh-Nan Yan and Molly Eckman

Highly commended

Volume 37 number 7
Retail centres: it's time to make them convenient
Vaughan Reimers and Valerie Clulow


International Journal of Wine Business Research

Winner

Volume 21 number 1
Is there more information in best-worst choice data? Using the attitude heterogeneity structure to identify consumer segments
Simone Mueller and Cam Rungie

Highly commended

Volume 21 number 4
Pride and prejudice in the evaluation of wine?
Julie Anna Guidry, Barry J. Babin, William G. Graziano and W. Joel Schneider

Volume 21 number 4
Forecasting the development of wine tourism: a case study in Chile
Martin H. Kunc

Volume 21 number 4
Wine service marketing, value co-creation and involvement: research issues
Linda D. Hollebeek and Roderick J. Brodie

Outstanding reviewers

Professor Francois D'Hauteville
Dr. Johan Bruwer


International Marketing Review

Winner

Volume 26 number 1
The recognition of first time international entrepreneurial opportunities: Evidence from firms in knowledge-based industries
Yanto Chandra, Chris Styles and Ian Wilkinson

Highly commended

Volume 26 number 1
Contextual and cultural factors underlying Americanization
C. Samuel Craig, Susan P. Douglas and Aronte Bennett


Journal of Business & Industrial Marketing

Winner

Volume 24 number 1
How network competence and network location influence innovation performance
Yen Ting Helena Chiu

Highly commended

Volume 24 number 2
Elements of salesperson control: an organization theory perspective
Tará Lopez and Amy McMillan-Capehart

Volume 24 number 3 and 4
Benchmarking the impact of customer share in key-supplier relationships
Andreas Eggert, Wolfgang Ulaga and Sabine Hollmann

Outstanding reviewers

Charles H Schwepker Jr.
Dr Martin Hingley


Journal of Consumer Marketing

Winner

Volume 26 number 3
Development and test of new dimensions of altruistic buying behavior
Raymond A. Hopkins and Thomas L. Powers

Highly commended

Volume 26 number 2
Consumers' adoption of new technology products: the role of coping strategies
Geng Cui, Wenjing Bao and Tsang-Sing Chan

Volume 26 number 4
A multivariate segmentation model of senior consumers
Lynn Sudbury and Peter Simcock

Volume 26 number 7
Modeling patronage behavior: a tri-partite conceptualization
Ugur Yavas and Emin Babakus


Journal of Fashion Marketing and Management

Winner

Volume 13 number 3
Exploring how garment firms choose international sourcing- and sales-country markets
Bernhard Swoboda, Thomas Foscht, Cesar Maloles III and Hanna Schramm-Klein

Highly commended

Volume 13 number 2
Framing a descriptive profile of a transformed apparel industry: Apparel import intermediaries in the United States
Jung E. Ha-Brookshire and Barbara Dyer

Outstanding reviewer

Heather Iwanow


Journal of Historical Research in Marketing

Winner

Volume 1 number 2
Capitalism, early market research, and the creation of the American consumer
Douglas B. Ward

Highly commended

Volume 1 number 2
Teaching and studying marketing history: a personal journey
Ronald Savitt

Volume 1 number 1
General Book Store in Chicago, 1938-1947: linking neighbourhood to nation
Terrence H. Witkowski


Journal of Product & Brand Management

Winner

Volume 18 number 2
Developing new corporate understanding of an existing product
Alex Gofman, Howard R. Moskowitz and Tõnis Mets

Highly commended

Volume 18 number 4
A mixed method approach to understanding brand personality
Raj Arora and Charles Stoner

Volume 18 number 2
Product recall crisis management: the impact on manufacturer's image, consumer loyalty and purchase intention
Nizar Souiden and Frank Pons


Journal of Research in Interactive Marketing

Winner

Volume 3 number 4
B2b inter-organisational digitalisation strategies: Towards an interaction-based approach
Reimer Ivang, Morten Rask and Robert Hinson

Highly commended

Volume 3 number 1
How consumers value online personalization: a longitudinal experiment
Pauline de Pechpeyrou

Volume 3 number 2
Generating web site traffic: a new model for SMEs
Sarah Quinton and Mohammed Ali Khan

Outstanding reviewer

Dr Catherine Demangeot


Journal of Services Marketing

Winner

Volume 23 number 7
Category-specific RECIPEs for internet retailing quality
Julie E. Francis

Highly commended

Volume 23 number 3
Does "true" personal or service loyalty last? A longitudinal study
Liliana L. Bove and Lester W. Johnson

Volume 23 number 6
Betrayal? Relationship quality implications in service recovery
Betsy Bugg Holloway, Sijun Wang and Sharon E. Beatty

Volume 23 number 3
Satisfaction in technology-enabled service encounters
Suzanne C. Makarem, Susan M. Mudambi and Jeffrey S. Podoshen

Outstanding reviewer

Professor Steve Baron


Marketing Intelligence & Planning

Winner

Volume 27 number 1
Assessing relationship quality in four business-to-business markets
Bahar Ashnai, Maria Smirnova, Sergei Kouchtch, Qionglei Yu, Bradley R. Barnes and Peter Naudé

Highly commended

Volume 27 number 2
A marketing communications framework for small political parties in developed countries
Alkis Thrassou, Demetris Vrontis and Malcolm H.B. McDonald

Volume 27 number 1
An examination of the relationship between service quality dimensions, overall internet banking service quality and customer satisfaction: A New Zealand study
Michel Rod, Nicholas J. Ashill, Jinyi Shao and Janet Carruthers

Volume 27 number 5
Voyage of marketing thought from a barter system to a customer centric one
Gurjeet Kaur and R.D. Sharma

Outstanding reviewers

Dr Ross Brennan
Dr John Egan


Qualitative Market Research

Highly commended

Volume 12 number 1
A hard look at hard laddering: A comparison of studies examining the hierarchical structure of means-end theory
Joan M. Phillips and Thomas J. Reynolds

Volume 12 number 2
Qualitative analysis and the construction of causal models
Melvin Prince, Chris Manolis and Susan Tratner

Volume 12 number 2
Decision system analysis of advertising agency decisions
WoonBong Na, Roger Marshall and Arch G. Woodside

Outstanding reviewer

Dr Denise Jarratt


Young Consumers

Winner

Volume 10 number 4
"As soon as you get on Bebo you just go mad": young consumers and the discursive construction of teenagers online
Rebekah Willett

Highly commended

Volume 10 number 2
The influence of money attitudes on young Chinese consumers' compulsive buying
Dongjin Li, Ying Jiang, Shenghui An, Zhe Shen and Wenji Jin

Volume 10 number 1
Analyzing advergames: active diversions or actually deception. An exploratory study of online advergames content
Stephan Dahl, Lynne Eagle and Carlos Báez

Outstanding reviewers

Dr Daniel Thomas Cook
Dr Charlie C L Wang


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